The Sensory Zone
North Side / Roth Street, Madison, WI
Inclusive Roth Street play space offering open play, all-day passes, and sensory-minded indoor movement options.
Official imagery from The Sensory Zone website.
Photo 1 of 2. Official imagery from The Sensory Zone website.
Editorial notes
What stands out
A thoughtful alternative to standard indoor playgrounds for families looking for more intentional sensory and developmental play.
Good fit
- Children who enjoy movement, sensory input, and hands-on exploration
- Families seeking a more mission-driven play environment
- Parents interested in open play plus respite or camp options
Consider another option if
- Families looking mainly for giant slides or a huge commercial climber
- Visitors who want a coffee-and-lounge play café
- Kids seeking arcade-heavy entertainment
Know Before You Go
- Waiver
- Waiver required
- Reservations
- No reservations needed for open play
- Supervision model
- Mixed model
What to Expect
For kids
- Babies
- Toddlers
- Preschoolers
- Big kids
- Mixed ages
- Sensory play
For caregivers
- Mixed model
- Visit type
- Sensory rich exploratory play
Read more about this location
The Sensory Zone is a distinctive Madison play space built around hands-on, all-senses exploration rather than just big climbing equipment. The official site describes it as a one-of-a-kind indoor playground offering open play, respite, and camp programs, with weekday drop-in and all-day pass options. It is a good match for families who want movement, sensory input, and imaginative play in a setting that feels more purpose-built and less chain-like. The environment can still be active and stimulating, but it offers a different kind of play than a standard trampoline or arcade venue.
Hours & Admission
Posted hours
Check posted weekly hours
View full weekly hours
| Monday | closed |
|---|---|
| Tuesday | 12:00 PM – 7:00 PM |
| Wednesday | 12:00 PM – 7:00 PM |
| Thursday | 10:00 AM – 7:00 PM |
| Friday | 10:00 AM – 7:00 PM |
| Saturday | 10:00 AM – 6:00 PM |
| Sunday | 11:00 AM – 4:00 PM |
Based on posted weekly hours. Holidays, private events, seasonal schedules, and special closures may differ.
Admission
| Visitor | Price |
|---|---|
| Adults | Free |
| All Day Pass Ages 3 Plus | $20 |
| All Day Pass Ages 12 To 36 Months | $15 |
Admission details can change. Confirm current fees before visiting.
Birthday Parties
Party or event options reported
Accessibility
Sensory Notes
Purpose-built around sensory-rich play and supportive all-senses exploration
Accessibility and comfort
Sensory-friendly
Location
1736 Roth Street
Madison, WI, 53704
Other options nearby
Wisco Kidz Place
Large east-side indoor play center with ball pool, slides, climbing wall, toddler area, and multiple party package options.
HyperSpace Indoor Playground
Large East Towne indoor playground with giant slides, ninja-style obstacles, climbing walls, and all-day or timed admission.
Madison Children's Museum
Downtown children's museum with immersive exhibits, daily play-based learning, free Thursday evenings, and a pay-what-you-can café.
Sources & Updates
3 public sources on record · Last checked Apr 6, 2026. Time-sensitive details may have changed.
View source and update details
- Last check on record
- Apr 6, 2026
- Sources reviewed
- 3 public sources
Public sources
- The Sensory Zone official homepagesensoryzone.org
Checked: address, phone, email, hours, pricing, open play
- The Sensory Zone birthday parties pagesensoryzone.org
Checked: party availability, party packages, food flexibility
- The Sensory Zone play pagesensoryzone.org
Checked: calming rooms, arcade/game room, play-pass details
What changed
April 6, 2026
Verified open play details, hours, and contact information from the official Sensory Zone site.